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Winning poems featured on latest TfL adverts to improve travel behaviour

Two poems by passengers about travel etiquette have been chosen to feature on posters in Tube stations across the capital as part of Transport for London’s latest campaign.


‘Travel Better London’ aims to highlight the travel behaviours than can cause delay to our journeys including dropping litter, pulling the passenger alarm, holding the doors open and not letting passengers off before they get on.


The new posters are the result of a competition asking passengers to submit their poems about helping to improve the environment for fellow travellers by making small changes to their travel habits. 


Yesterday, the winners saw their rhymes transformed into posters for the first time. Alex Bishop, winner in the over-18 category wrote about the effects that playing loud music has on fellow passengers. 

Rock ‘n’ roll may stir the soul

And drum ‘n’ bass may have its place

But down that urban rabbit hole

It leaves a more divisive taste

That tinny blare, we’re forced to bear it

Please turn it down, no need to share it


Under-18 category winner Toni Omitogun wrote about travelling in crowded areas.

You should try not to push or squeeze,

For sometimes all you have to do is say please.

Although your delays might be slight,

You may stop people getting to their families that night.

Even if you are trying to be polite,

Try not to make spaces too tight.


Other behaviours targeted include wearing rucksacks on crowded vehicles and eating smelly food.


Mike Brown MVO, Managing Director, London Underground, said:

“We’ve been working hard to meet the Mayor’s commitment of reducing delays by a further 30 per cent by 2015 but there is still work to do. While we are making improvements across the network, passengers can also play a key role in helping us to deliver an even more efficient service. Some 400 hours of delays last year could have been avoided with just a few small changes to customer travelling habits. 


“The winners of the Travel Better London competition show that Londoners have got behind the campaign. Littering, pulling the passenger alarm, holding the doors open and not letting passengers off the train are small actions that cause larger effects on the transport network. The campaign uses poetry as a way to advise our customers on simple steps they can take to help reduce incidents that delay services and impact upon everyone.”


Alex Bishop, Winner of Travel Better London Poetry Competition said:

“I’m really pleased my poem won the competition. It is great to see it on the big poster at Baker Street station every morning. Listening to feedback from other people’s music when I’m travelling is one of those things that doesn’t happen often but it’s really irritating when it does. My messages, especially as a fan of heavy metal, play whatever you like just keep it down!” 


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